SMBTech 50 List
Last Update: January 22, 2023
1. Information We Collect
a. Information you provide to us
We collect information from and about you directly when you provide it to us. This information may be collected when you fill out a Nomination form, access or participate on our Website, respond to surveys or inquiries about your business in connection with the List Process, or otherwise interact with us, such as through social media or networking sites. This information may include:
- “Contact Information,” such as your name and e-mail address; Contact Information is collected when you respond to our “contact us” link and in connection with our Nomination form;
- Information about your business or the business you nominate in connection with the List Process, including certain financial information; and
- Any other information you voluntarily provide.
b. Information we collect automatically
Like most online services, we automatically receive standard technical information when you connect with the Services. We collect this information through browser cookies, pixel tags, web server logs, web beacons, embedded scripts, and similar technologies. These features enable us to personalize your experience with the Services, understand how you use them, maintain a persistent session, and improve and further develop the Services. We collect this information as follows:
- Pixel Tags: Certain Services and websites may contain electronic images known as pixel tags (also called web beacons or gifs) that we use to help deliver and recognize cookies on our websites, count users who have visited those websites, and gather usage and performance data. We also include pixels in our emails to tell if you open and act on them.
- Embedded Scripts: An embedded script is programming code that is designed to collect information about your interactions with the Services, such as the links you click on. The code is temporarily downloaded onto your device from our web server or a third-party service provider, is active only while you are connected to the Services, and is deactivated or deleted thereafter.
- Log files: Like most standard website servers, we use log files. This includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, and number of clicks to analyze trends, administer the site, track user’s movement in the aggregate, and gather broad demographic information for aggregate use. IP addresses etc. are tied to personally identifiable information to enable our web-based service.
- Device information: We collect information about the device you use to access or use the Website, including the hardware model, operating system and version, unique device identifiers, network information and information about your use of our applications.
- Geolocation information: We may automatically collect geolocation information from your device, your wireless carrier, or certain third-party service providers (“Geolocation Information”). You may control the collection of Geolocation Information through the user settings on your device. You may decline to allow us to collect such Geolocation Information, in which case we may not be able to provide certain services to you.
c. Information we collect through third-party data and analytics providers
For more information on Google Analytics, including how to opt out from certain data collection, please visit https://www.google.com/analytics. Please be advised that if you opt out of any service, you may not be able to use the full functionality of the Services.
d. Tracking Data
We may collect tracking data using first and third-party cookies, pixels, web server logs, web beacons, and similar data collection and tracking technologies on the Website, third party websites, apps and online services, and across your devices (such as IP address, browser, type, ISP, platform type, device type). Third parties such as advertising networks and analytics providers may also collect information about your online activities over time and across different websites and devices when you access or use the Services.
2. How We Use Your Data
We use Your Data to provide the Services to you, and to operate our business. This includes:
- Service-related usage: We use Your Data to provide and support the Services, including operating the Website, and receiving Nominations.
- Communication: We use Your Data to communicate with you and respond to your requests and questions; to contact you about your Nomination and to contact Nominees in connection with the evaluation and selection process relating to the SMBTech 50 List; or changes to the Website.
- SMBTech 50 List: To announce and publicize companies that are selected for the SMBTech 50 List.
- Marketing and Advertising: If you enter your contact information on the Website and opt-in to receive electronic marketing communications from us, we may contact you for marketing purposes, such as to communicate with you about our business and services, and possible collaborations. We will not send you marketing emails if you have not signed up for this, and you can unsubscribe from receiving such emails at any time by clicking on the “unsubscribe” link at the bottom of all our marketing emails.
- Analyzing and improving the Services: We may run calculations, aggregate, normalize, clean, enhance and make derivative works of the information obtained about you in order to:
- Understand and analyze usage trends and preferences;
- For analytics and any other legal purposes, including announcing and publicizing benchmarking data as long as individual company financial performance metrics are not publicized;
- Improve the Services and develop new products, services, features, and functionalities; and
- Test the Services and our infrastructure to make sure the Services are working correctly.
- Advertising: GGV, its business partners and advertising/marketing companies may use Your Data to tailor, analyze, manage, report and optimize advertising you see on or through the Services, and on other sites and apps that you access and/or use through your devices. By accessing and using the Services, you consent to the processing of Your Data for these purposes.
3. How We Share Your Data
a. To assist us running our business and providing our Services to you
We may employ other companies and individuals to perform functions on our behalf, such as website hosting, data analysis and enhancement, information technology and related infrastructure provision, communication and data collection support, and email delivery. GGV will also share Your Data with third parties that help us in selecting and publicizing The SMBTech 50 List, provided that such parties shall not receive your full financial information. These other companies will have access to Your Data only as necessary to perform their functions and to the extent permitted by law.
b. To better understand and serve Users
In an ongoing effort to better understand our Users, we might analyze Your Data in aggregate form in order to operate, maintain, manage, and improve the Services. This aggregate information does not identify you personally or associate your financial information with you personally. We may share this aggregate data with our affiliates, agents, and business partners. We may also disclose aggregated user statistics in order to describe our services to current and prospective business partners and to other third parties for other lawful purposes.
c. For advertising and marketing purposes
We may also work with third-party social media sites, such as Facebook, Google, and other media platforms, to serve ads to you as part of a customized campaign, unless you notify us that you prefer not to have information about you used in this way. For more information about how you can opt out of customized campaigns, please see “Your Choices” below.
d. As part of the sale or other transfer of our business
As we develop our businesses, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, sale of assets, dissolution, investment, or similar corporate event, Your Data may be part of the transferred assets.
e. For legal purposes
To the extent permitted by law, we may also disclose Your Data when required by law, court order, or other government or law enforcement authority or regulatory agency, or whenever we believe that disclosing such information is necessary or advisable, for example, to protect the rights, property, or safety of GGV or others. We may also share Your Data to: (i) satisfy any applicable law or regulation, (ii) investigate and defend ourselves against any third-party claims or allegations, or (iii) protect against harm to the rights, property or safety of us, the Website, other Website users, or third parties.
We may share Your Data with our affiliates for the purposes noted above or otherwise in this Policy.
4. Children’s Privacy
5. External Websites
We take commercially reasonable steps to protect Your Data from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. Please understand, however, that no security system is impenetrable. We cannot guarantee the security of our databases, nor can we guarantee that the information you supply will not be intercepted while being transmitted to and from us over the Internet. In particular, e-mail may not be secure, and you should therefore take special care in deciding what information you send to us via e-mail.
7. Your Choices
a. Deletion of Information
If you would like us to delete any or all personal information or “private” information you have provided to us, please email us at firstname.lastname@example.org. To the extent compatible with our legal or regulatory record keeping requirements, we will use commercially reasonable efforts to process such requests in a timely manner.
https://www.networkadvertising.org/choices/ and https://www.aboutads.info/choices/. You may also be able to opt-out of receiving cookies through the Digital Advertising Alliance in the USA, the Digital Advertising Alliance of Canada in Canada, or the European Interactive Digital Advertising Alliance in the European Union.
c. Promotional Communications
You may opt out of receiving promotional communications from us by following the instructions in those communications or by emailing us at email@example.com.
d. Disable Certain Data Sharing
You can limit how we share your data with our marketing partners to more effectively market our brand, products and services to you on our Website and across other sites and applications by contacting us at firstname.lastname@example.org. When disabled, we will no longer share personal information with these partners for these purposes.
8. Do Not Track
As discussed above, third parties such as advertising networks and analytics providers may collect information about your online activities over time and across different websites when you access or use the Services. Currently, various browsers offer a “Do Not Track” option, but there is no standard for commercial websites. At this time, we do not monitor, recognize, or honor any opt-out or do not track mechanisms, including general web browser “Do Not Track” settings and/or signals.
9. Notice to California Residents
If you are a resident of the state of California, you should review our CCPA Notice at the end of this document, where we discuss additional rights you may have with respect to your personal information under California law.
10. Notice to Nevada Residents
If you are a resident of Nevada, you have the right to opt-out of the sale of personal information to third parties. You can exercise this right by contacting us at email@example.com, the subject line “Nevada Do Not Sell Request” and providing us with your name and the email address associated with your account.
11. Notice to Non-U.S. Residents
The Site and the Services are hosted in and provided from the United States and are intended for visitors located within the United States.
13. How to Contact Us
Last Update: January 17, 2023
On January 1, 2023, the California Privacy Rights Act (“CPRA”) replaced the California Consumer Privacy Act, which had been in effect since 2020.
I. Your Rights and Choices
The CPRA provides consumers and households with specific rights regarding their Personal Information. This section describes these rights and explains how to exercise them.
1. Right to Know About Your Personal Information
You have the right to request that we disclose the following kinds of information to you about our collection, disclosure, sale and use of your Personal Information:
- The categories of Personal Information we have collected about you;
- The categories of sources from which we have collected the Personal Information;
- The business or commercial purpose for collecting, selling, or sharing your Personal Information;
- The categories of third parties with whom we have shared your Personal Information;
- The categories of Personal Information that we have sold, and for each category identified, the categories of third parties to whom we have sold that particular category of Personal Information;
- The categories of Personal Information that we have disclosed for a business purpose, and for each category identified, the categories of third parties to whom we disclosed that particular category of Personal Information; and
- The specific pieces of Personal Information we have collected about you after January 1, 2022, unless doing so is impossible or would involve disproportionate effort.
a. Categories of Personal Information We Collect, Disclose, Sell and Share
We do not sell Personal Information obtained about you to any third parties and have not done so in the twelve (12) months preceding the effective date of this CPRA Notice.
We have or might have collected, disclosed, or shared Personal Information as follows:
- Categories of Personal Information Shared: We have or might have shared the following categories of Personal Information with the following third parties:
- Unique personal identifiers (e.g., device identifiers; internet protocol address; mobile ad identifiers, and similar technology);
- Other forms of persistent or probabilistic online identifiers; and
- Internet and other electronic network activity information (e.g., information regarding your interaction with our website).
You have the right to opt out of this disclosure of your information. For information on how to do so, please see Section II below.
- Creating or managing our business relationship with you;
- Maintaining our systems;
- Analyzing and improving our services; and
- Providing advertising or marketing services, including contextual customization of advertisements.
b. Specific Pieces of Personal Information
If you would like to know the specific pieces of Personal Information we have collected about you, please contact us as described in Section II (“Exercising Your Privacy Rights”) below, and we will provide you with the information collected on or after January 1, 2022. You may exercise this right up to two times in any 12-month period.
c. Data Retention Periods
We only keep the Personal Information we have about you for as long as required under the law or as needed for the business purposes described above. If you have any questions or concerns about our data retention practices, please do not hesitate to reach out to us.
2. Right to Request Deletion
You may have the right to request deletion of your Personal Information. We will honor such request, but might not be able to fulfill your request if we (or our service providers) are required to retain your Personal Information. Examples of such exceptions are:
- Completing a transaction or performing a contract we have with you;
- Detecting and addressing data security incidents, and repairing or upkeep of our IT systems;
- Protecting against fraud or other illegal activity;
- Complying with applicable law or a legal obligation, or to exercise rights under the law (e.g. the right to free speech); or
- Using your Personal Information internally to improve our Services.
3. Right to Request Correction
You may have the right to request that we correct inaccurate Personal Information that we maintain about you. We will honor such request, but might not be able to fulfill your request if it is impossible to do so or would involve disproportionate effort, or if we have a good-faith, reasonable, and documented belief that a request to correct is fraudulent or abusive.
4. Right to Opt-Out of the Sale or Sharing of Personal Information
You may have the right to opt-out of the sale or sharing of Personal Information. Please note that while we do not “sell” your Personal Information, and have not done so in the past, we may, as described above, “share” your Personal Information with third parties for cross-context behavioral advertising. If you wish to opt-out of such sharing, please contact us as described in Section II (“Exercising Your Privacy Rights”) below.
5. Right to Limit the Use and Disclosure of Sensitive Personal Information
You may have the right to limit the use and disclosure of sensitive Personal Information. Please note that we do not collect sensitive Personal Information in the context of providing the SMBTech 50 List, and have not done so in the past.
6. Right to Non-Discrimination
We will not discriminate against you for exercising any of your CPRA rights. We will not (i) deny you products or services, (ii) charge you different prices or rates for products or services, including through granting discounts or other benefits, or imposing penalties (except for financial incentives permitted by the CPRA, see below), (iii) provide you a different level or quality of products or services, and (iv) suggest that you may receive a different price or rate for products or services or a different level or quality of products or services.
7. Right to Designate an Authorized Agent
If you submit a request to know or delete your Personal Information through the use of an authorized agent, we may require that you (i) provide the authorized agent written permission to act on your behalf, and (ii) verify their identity directly with us. We may deny a request from an authorized agent that does not submit proof of authorization.
II. Exercising Your Privacy Rights
To exercise the rights described above, please submit a request to us by email at: firstname.lastname@example.org.
III. What We Need to Know to Fulfill Your Request
The request must: (i) provide sufficient information that allows us to reasonably verify you are the person about whom we collected Personal Information or an authorized representative; and (ii) describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it. We cannot respond to your request or provide you with Personal Information if we cannot verify your identity or authority to make the request and confirm the Personal Information related to you. Making a request does not require you to create an account with us.
Typically, we will ask that you match specific pieces of information you have provided us previously, as well as, in some instances, provide a signed declaration under penalty of perjury that you are the individual whose Personal Information is the subject of the request. If it is necessary to collect additional information from you, we will use the information only for verification purposes and will delete it as soon as practicable after complying with the request. For requests related to particularly sensitive information, we may require additional proof of identification. If you make a request through an authorized agent, we will require written proof that the agent is authorized to act on your behalf.
IV. How You Will Hear Back from Us
We will confirm receipt of a request within then (10) business days of its receipt and endeavor to respond within forty-five (45) calendar days of its receipt. If we require more time, we will notify you of the extension and provide an explanation of the reason for the extension in writing, and we will provide you with a response no later than ninety (90) calendar days of receipt of the request. If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option. The response we provide will also explain the reasons we cannot comply with a request, if applicable.
We may charge a reasonable fee to process or respond to your requests if they are excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will inform you of the reasons for this decision and provide you with a cost estimate before completing your request.
V. Other California Privacy Rights
Pursuant to Section 1798.83 of the California Civil Code, residents of California have the right to obtain certain information about the types of Personal Information that companies with whom they have an established business relationship (and that are not otherwise exempt) have shared with third parties for direct marketing purposes during the preceding calendar year, including the names and addresses of those third parties, and examples of the types of services or products marketed by those third parties. In order to submit such a request, please contact us at email@example.com. Please note, however, that we do not disclose Personal Information to third parties for such third parties’ direct marketing purposes.
VI. Changes to this CPRA Notice
This CPRA Notice is effective as of the date of the “Last Update” stated at the top of this CPRA Notice. We may change this CPRA Notice from time to time with or without notice to you. By visiting or accessing the Sites or the Services, or otherwise engaging or interacting with us after we make any such changes to this CPRA Notice, you are deemed to have accepted such changes. Please be aware that, to the extent permitted by applicable law, and without prejudice to the foregoing, our use of your Personal Information is governed by the CPRA Notice in current effect. Please refer back to this CPRA Notice on a regular basis.
VII. Contact Information
If you have any questions or comments about this CPRA Notice, the ways in which we collect and use your information, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at:
3000 Sand Hill Road
Building 4, Suite 230
Menlo Park, CA 94025
Email Address: firstname.lastname@example.org
Phone Number: (650) 475-2150